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This week I am in South Africa and am not as connected as I would like to
be due to meetings and slow Internet, so we are going to look at some material
from my book, Bull's Eye Investing, which I think is more pertinent
than ever. And since lately there has been rather large growth in the readership,
there are a significant number of new readers for whom this material will be
fresh. When I originally wrote much of this, the markets were coming out of
the bear phase of 2001-2. I am adding a few comments in [brackets]. I trust
you will find value as we look at the problems that investors face in the struggle
to maximize portfolio value.
Like all the children from Lake Wobegon, I am sure all my readers are above-average
investors. But I am also sure you have friends who are not, so in this chapter
we will look at the reasons why they fail at investing, and how they should
analyze funds and determine risk. Hopefully this will give you some ways to
help them. I will show you a simple way to put yourself in the top 20% of
investors. This should make it easier to go to family reunions and listen
to your brother-in-law's stories.
A big part of successful Bull's Eye Investing is simply avoiding the mistakes
that the large majority of investors make. I can give you all the techniques,
trading tips, fund recommendations, forecasts, and so on; but you must still
keep away from the patterns which are typical of failed investors.
What I want to do in this section is give you an "aha!" moment: that insight
which helps you understand something about the mysteries of the marketplace.
We will look at a number of seemingly random ideas and concepts, and then see
what conclusions we can draw. Let's jump in.
Investors Behaving Badly
The Financial Research Corporation released a study prior to the [2001-02]
bear market which showed that the average mutual fund's three-year return was
10.92%, while the average investor in those same periods gained only 8.7%.
The reason was simple: investors were chasing the hot sectors and funds.
If you study just the last three years, my guess is those numbers will be
worse. "The study found that the current average holding period was around
2.9 years for a typical investor, which is significantly shorter than the 5.5-year
holding period of just five years ago.
[While the research below is from a few years ago, recent studies show exactly
the same, if not worse, results. Investors in general are not getting any better.]
"Many investors are purchasing funds based on past performance, usually when
the fund is at or near its peak. For example, $91 billion of new cash flowed
into funds just after they experienced their "best performing" quarter. In
contrast, only $6.5 billion in new money flowed into funds after their worst
performing quarter." (from a newsletter by Dunham and Associates)
I have seen numerous studies similar to the one above. They all show the same
thing: that the average investor does not get average performance. Many studies
show statistics which are much worse.
The study also showed something I had observed anecdotally, for which there
was no evidence. Past performance was a good predictor of future relative performance
in the fixed-income markets and international equity (stock) funds, but there
was no statistically significant way to rely on past performance in the domestic
(US) stock equity mutual funds. I will comment on why I believe this is so
later on.
"The oft-repeated legal disclosure that past performance is no guarantee of
future results is true at two levels:
1. Absolute returns cannot be guaranteed with any confidence. There
is too much variability for each broad asset class over multiple time periods.
Stocks in general may provide 5-10% returns during one decade, 10-20% during
the next decade, and then return back to the 5-10% range.
2. Absolute rankings also cannot be predicted with any certainty. This
is caused by too much relative variability within specific investment objectives.
#1 funds can regress to the average or fall far below the average over subsequent
periods, replaced by funds that may have had very low rankings at the start.
The higher the ranking and the more narrowly you define that ranking (i.e.
#1 vs. top-decile [top 10%] vs. top quartile [top 25%] vs. top half), the more
unlikely it is that a fund can repeat at that level. It is extremely unlikely
to repeat as #1 in an objective with more than a few funds. It is very difficult
to repeat in the top decile, challenging to repeat in the top quartile, and
roughly a coin toss to repeat in the top half." (Financial Research Center)
This is in line with a study from the National Bureau of Economic Research.
Only a very small percentage of companies can show merely above-average earnings
growth for 10 years in a row. The percentage is not more than you would expect
from simply random circumstances.
The chances of you picking a stock today that will be in the top 25% of all
companies every year for the next ten years are 1 in 50 or worse. In fact,
the longer a company shows positive earnings growth and outstanding performance,
the more likely it is to have an off year. Being on top for an extended period
of time is an extremely difficult feat.
Yet, what is the basis for most stock analysts' predictions? Past performance
and the optimistic projections of a management that gets compensated with stock
options. What CEO will tell you his stock is overpriced? His staff and board
will kill him, as their options will be worthless. Analysts make the fatally
flawed assumption that because a company has grown 25% a year for five years
that it will do so for the next five. The actual results for the last 50 years
show the likelihood of that happening is very small.
Tails You Lose, Heads I Win
I cannot recommend highly enough a marvelous book by Nassim Nicholas Taleb,
called Fooled by Randomness. The sub-title is "The Hidden Role of Chance
in the Markets and in Life." I consider it essential reading for all investors,
and would go so far as to say that you should not invest in anything without
reading this book. He looks at the role of chance in the marketplace. Taleb
is a man who is obsessed with the role of chance, and he gives us a very thorough
treatment. He also has a gift for expressing complex statistical problems in
a very understandable manner. I intend to read the last half of this book at
least once a year to remind me of some of these principles. Let's look at just
a few of his thoughts.
Assume you have 10,000 people who flip a coin once a year. After five years,
you will have 313 people who have come up with heads five times in a row. If
you put suits on them and sit them in glass offices, call them a mutual or
a hedge fund, they will be managing a billion dollars. They will absolutely
believe they have figured out the secret to investing that all the other losers
haven't discerned. Their seven-figure salaries prove it.
The next year, 157 of them will blow up. With my power of analysis, I can
predict which one will blow up. It will be the one in which you invest!
Ergodicity
In the mutual fund and hedge fund world, one of the continual issues of reporting
returns is something called "survivorship bias." Let's say you start with a
universe of 1,000 funds. After five years, only 800 of those funds are still
in business. The other 200 had dismal results, were unable to attract money,
and simply folded.
If you look at the annual returns of the 800 funds, you get one average number.
But if you add in the returns of the 200 failures, the average return is much
lower. The databases most statistics are based upon only look at the survivors.
This sets up false expectations for investors, as it raises the average.
Taleb gave me an insight for which I will always be grateful. He points out
that because of chance and survivorship bias, investors are only likely to
find out about the winners. Indeed, who goes around trying to sell you the
losers? The likelihood of being shown an investment or a stock which has flipped
heads five times in a row are very high. But chances are, that hot investment
you are shown is a result of randomness. You are much more likely to have success
hunting on your own. The exception, of course, would be my clients. (Note to
regulators: that last sentence is a literary device called a weak attempt at
humor. It is not meant to be taken literally.)
That brings us to the principle of Ergodicity, "...namely, that time will
eliminate the annoying effects of randomness. Looking forward, in spite of
the fact that these managers were profitable in the past five years, we expect
them to break even in any future time period. They will fare no better than
those of the initial cohort who failed earlier in the exercise. Ah, the long
term." (Taleb)
Why Investors Fail
While the professionals typically explain their problems in very creative
ways, the mistakes that most of us make are much more mundane. First and foremost
is chasing performance. Study after study shows the average investor does much
worse than the average mutual fund, as they switch from their poorly performing
fund to the latest hot fund, just as it turns down.
Mark Finn of Vantage Consulting has spent years analyzing trading systems.
He is a consultant to large pension funds and Fortune 500 companies. He is
one of the more astute analysts of trading systems, managers, and funds that
I know. He has put more start-up managers into business than perhaps anyone
in the fund management world. He has a gift for finding new talent and deciding
if their "ideas" have investment merit.
He has a team of certifiable mathematical geniuses working for him. They have
access to the best pattern-recognition software available. They have run price
data through every conceivable program, and come away with this conclusion:
Past performance is not indicative of future results.
Actually, Mark says it more bluntly: Past performance is pretty much worthless
when it comes to trying to figure out the future. The best use of past performance
is to determine how a manager behaved in a particular set of prior circumstances.
Yet investors read that past performance is not indicative of future results,
and then promptly ignore it. It is like reading statements at McDonalds that
coffee is hot. We don't pay attention.
Chasing the latest hot fund usually means you are now in a fund that is close
to reaching its peak, and will soon top out. Generally that is shortly after
you invest.
What do Finn and his team tell us does work? Fundamentals, fundamentals, fundamentals.
As they look at scores of managers each year, the common thread for success
is how they incorporate some set of fundamental analysis patterns into their
systems.
This is consistent with work done by Dr. Gary Hirst, one of my favorite analysts
and fund managers. In 1991, he began to look at technical analysis. He spent
huge sums on computers and programming, analyzing a variety of technical analysis
systems. Let me quote him on the results of his research:
"I had heard about technical analysis and chart patterns, and looking at this
stuff I would say, what kind of voodoo is this? I was very, very skeptical
that technical analysis had value. So I used the computers to check it out,
and what I learned was that there was, in fact, no useful reality there. Statistically
and mathematically all these tools -- stochastics, RSI, chart patterns, Elliot
Wave, and so on -- just don't work. If you code any of these rigorously into
a computer and test them they produce no statistical basis for making money;
they're just wishful thinking. But I did find one thing that worked. In fact
almost all technical analysis can be reduced to this one thing, though most
people don't realize it: the distributions of returns are not normal; they
are skewed and have "fat tails." In other words, markets do produce profitable
trends. Sure, I found things that work over the short term, systems that work
for five or ten years but then fail miserably. Everything you made, you gave
back. Over the long term, trends are where the money is."
Becoming a Top 20% Investor
Over very long periods of time, the average stock will grow at about 7% a
year, which is GDP growth plus dividends plus inflation. This is logical when
you think about it. How could all the companies in the country grow faster
than the total economy? Some companies will grow faster than others, of course,
but the average will be the above. There are numerous studies which demonstrate
this. That means roughly 50% of the companies will outperform the average and
50% will lag.
The same is true for investors. By definition, 50% of you will not achieve
the average; 10% of you will do really well; and 1% will get rich through investing.
You will be the lucky ones who find Microsoft in 1982. You will tell yourself
it was your ability. Most of us assign our good fortune to native skill and
our losses to bad luck.
But we all try to be in the top 10%. Oh, how we try. The FRC study cited at
the beginning shows how most of us look for success, and then get in, only
to have gotten in at the top. In fact, trying to be in the top 10% or 20% is
statistically one of the ways we find ourselves getting below-average returns
over time. We might be successful for a while, but reversion to the mean will
catch up.
Here is the very sad truth. The majority of investors in the top 10-20% in
any given period are simply lucky. They have come up with heads five times
in a row. Their ship came in. There are some good investors who actually do
it with sweat and work, but they are not the majority. Want to make someone
angry? Tell a manager that his (or her) fabulous track record appears to be
random luck or that they simply caught a wave and rode it. Then duck.
By the way, is it luck or skill when an individual goes to work for a start-up
company and is given stock in their 401k which grows at 10,000%? How many individuals
work for companies where that didn't happen, or their stock options blew up
(Enron)? I happen to lean toward Grace, rather than luck or skill, as an explanation;
but this is not a theological treatise.
Read The Millionaire Next Door. Most millionaires make their money
in business and/or by saving lots of money and living frugally. Very few make
it simply by investing skill alone. Odds are that you will not be that person.
But I can tell you how to get in the top 20%. Or better, I will let FRC tell
you, because they do it so well:
"For those who are not satisfied with simply beating the average over any
given period, consider this: if an investor can consistently achieve slightly
better than average returns each year over a 10-15 year period, then cumulatively
over the full period they are likely to do better than roughly 80% or more
of their peers. They may never have discovered a fund that ranked #1 over
a subsequent one- or three-year period. That "failure," however, is more than
offset by their having avoided options that dramatically underperformed. Avoiding
short-term underperformance is the key to long-term outperformance.
"For those that are looking to find a new method of discerning the top ten
funds for 2002, this study will prove frustrating. There are no magic short-cut
solutions, and we urge our readers to abandon the illusive and ultimately counterproductive
search for them. For those who are willing to restrain their short-term passions,
embrace the virtue of being only slightly better than average, and wait for
the benefits of this approach to compound into something much better..."
That's it. You simply have to be only slightly better than average each year
to be in the top 20% at the end of the race. It is a whole lot easier to figure
out how to do that than chase the top ten funds.
Of course, you could get lucky (or Blessed) and get one of the top ten funds.
But recognize it for what it is and thank God (or your luck if you are agnostic)
for His blessings.
I should point out that it takes a lot of work to be in the top 50% consistently.
But it can be done. I don't see it as much as I would like, but I do see it.
Investing in a stock or a fund should not be like going to Vegas. When you
put money with a manager or a fund, you should think as if you are investing
in their management company. Ask yourself, "Is this someone I want to be in
business with? Do I want him running my company? Does this company have a reasonable
business objective? What is their edge that makes me think they will be above
average? What is the reason I would think they could discern the difference
between randomness and good management?"
When I meet a manager, and all he wants to do is talk about his track record,
I find a way to quickly close the conversation. When they tell me they are
trying to make the most they can, I head for the door. Maybe they are the real
deal, but my experience says the odds are against it.
It's about not settling for being mediocre. Statistics and experience tell
us that simply being consistently above average is damn hard work. When a fund
is the number one fund, that is random. They had a good run or a good idea
and it worked. Are they likely to repeat? No.
But being in the top 50% every year for ten years? That is NOT random. That
is skill. That type of consistent solid management is what you should be looking
for.
By the way, I mentioned at the beginning that past performance was statistically
useful for ascertaining relative performance of certain types of funds like
bond funds and international funds. In the fixed-income markets (bonds) everyone
is dealing with the same instruments. Funds with lower overhead and skilled
traders who aggressively watch their trading costs have an edge. That management
skill shows up in consistently above-average relative returns.
Likewise, funds which do well in international investments tend to stay in
the top brackets. That is because the skill set for international fund management
is rare and the learning cost is high. In that world, local knowledge of the
markets clearly adds value.
But in the US stock market, everybody knows everything everybody else does.
Past performance is a very bad predictor of future results. If a fund does
well in one year, it is possibly because they took some extra risks to do so,
and eventually those risks will bite them and their investors. Maybe they were
lucky and had two of their biggest holdings really go through the roof. Finding
those monster winners is a hard thing to do for several years in a row. Plus,
the US stock market is very cyclical, so that what goes up one year or even
longer in a bubble market will not do well the next.
Investors Behaving Badly
Gavin McQuill of the Financial Research Center sent me his rather brilliant
$5,000 report called "Investors Behaving Badly." He was the author and he did
a great job. I read it over one weekend, and refer to it again from time to
time.
Earlier we looked at a report which showed that over the last decade investors
chased the hot mutual funds. The higher the markets went, the less likely it
was that they would buy and hold. Investors consistently bought high and sold
low. Investors made significantly less than the average mutual fund did.
McQuill focused on six emotions that cause investors to make these mistakes.
You should read these and see whether some of them are familiar.
1. "Fear of Regret - An inability to accept that you've made a wrong decision,
which leads to holding onto losers too long or selling winners too soon." This
is part of a whole cycle of denial, anxiety, and depression. As with any difficult
situation, we first deny there is a problem, and then get anxious as the problem
does not go away or gets worse. Then we go into depression because we didn't
take action earlier, and hope that something will come along and rescue us
from the situation.
2. "Myopic loss aversion (a.k.a. as 'short-sightedness') - A fear of losing
money and the subsequent inability to withstand short-term events and maintain
a long-term perspective." Basically, this means we attach too much importance
to day-to-day events, rather than looking at the big picture. Behavioral psychologists
have determined that the fear of loss is the most important emotional factor
in investor behavior.
Like investors chasing the latest hot fund, a news story or a bad day in the
market becomes enough for the investor to extrapolate the recent event as the
new trend which will stretch far into the future. In reality, most events are
unimportant, and have little effect on the overall economy.
3. "Cognitive dissonance - The inability to change your opinion after new
evidence contradicts your baseline assumption." Dissonance, whether musical
or emotional, is uncomfortable. It is often easier to ignore the event or fact
producing the dissonance rather than deal with it. We tell ourselves it is
not meaningful, and go on our way. This is especially easy if our view is the
accepted view. "Herd mentality" is a big force in the market.
4. "Overconfidence - People's tendency to overestimate their abilities relative
to individuals possessing greater expertise." Professionals beat amateurs 99%
of the time. The other 1% is luck. The famous Clint Eastwood line, "Do you
feel lucky, punk? Well, do you?" comes to mind.
In sports, most of us know when we are outclassed. But as investors, we somehow
think we can beat the pros, will always be in the top 10%, and any time we
win it is because of our skills and good judgement. It is bad luck when we
lose.
Commodity brokers know that the best customers are those who strike it rich
in their first few trades. They are now convinced they possess the gift or
the Holy Grail of trading systems. These are the people who will spend all
their money trying to duplicate their initial success, in an effort to validate
their obvious abilities. They also generate large commissions for their brokers.
5. "Anchoring - People's tendency to give too much credence to their most
recent experience and to show reluctance to adjust their current beliefs." If
you believe that NASDAQ stocks are the place to be, that becomes your anchor.
No matter what new information comes your way, you are anchored in your belief.
Your experience in 1999 shows you were right.
As Lord Keynes said so eloquently when forced to acknowledge a shift in a
previous position he had taken, "Sir, the fact have changed, and when the facts
change, I change. What do you do, sir?"
We expect the current trend to continue forever, and forget that all trends
eventually regress to the mean. That is why investors still plunge into index
funds, believing that stocks will go up over the long term. They think long
term is two years. They do not understand that it will take years - maybe even
a decade - for the process of reversion to the mean to complete its work.
6. "Representativeness - The tendency of people to see patterns within random
events." Eric Frye did a great tongue-in-cheek article in The Daily Reckoning,
a daily investment letter (www.dailyreckoning.com). He documented that each
time Sports Illustrated used a model for the cover of their swimsuit
issue who came from a new country that had never been represented on the cover
before, the stock market of that country had always risen over a four-year
period. This year, it is time to buy Argentinian stocks. Frye evidently did
not do a correlation study on the size of the swimsuit against the eventual
rise in the market. However, I am sure some statistician with more time on
his hands than I do will brave that analysis.
Investors assume that items with a few similar traits are likely to be associated
or identical, and start to see a pattern. McQuill gives us an example. Suzy
is an English and environmental studies major. Most people, when asked if it
is more likely that Suzy will become a librarian or work in the financial services
industry, will choose librarian. They will be wrong. There are vastly more
workers in the financial industry than there are librarians. Statistically,
the probability is that she will work in the financial services industry, even
though librarians are likely to be English majors.
South Africa, Laguna Beach, and Canada
South Africa is still on the top of my list of places I enjoy. Today I am
speaking at a conference for 1,000 investment advisors at Sun City. Sun City
is one of the most amazing conference facilities and hotel complexes I have
ever been to. The vision to build this fabulous resort in the middle of the
South African bush and then believe everyone would come is truly unique. The
attention to detail on the art, decoration, landscaping, and the numerous entertainments
is impressive. If you ever get the chance to come, you should take it. And
let me take this time to thank partners Prieur du Plessis and Paul Stewart
for being such good hosts, even if they do work me a little hard trying to
get all the value from the time I am here.
At the end of the month, I will fly to Laguna Beach to spend a weekend at
good friend Rob Arnott's annual thinkfest at Research Affiliates. That meeting
is always one of the highlights of my year, both from the perspective of meeting
old friends around great food and wine, and also for the sheer massive investment
brainpower in the room. And in June I'll make a quick trip to Montreal to speak
for Cannacord.
I am getting ready to speak now, so it is time to hit the send button. This
afternoon we go on a game run in one of the better game parks, so we should
see a wide variety of animals in the wild. Then Sunday we will be in Cape Town,
and if the weather permits we will take a helicopter tour of the wine country.
So, it is not all hard work. I am taking time to have some fun and smell some
roses. And as I go through the years (I don't like to use the word old!), I
more and more realize how important it is to enjoy where you are and not wait
until some time in the future to get the most out of life.
And I hope you enjoy your week.
Your hoping to see the Big Five game animals this afternoon analyst,
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