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Although quarterly GDP reports are usually not at the top of our list in terms
of intensive review given the fact that by the time this news is actually reported
it is stale at best, we believe there were some VERY important messages to
be garnered from looking at the totality of 4Q 2008 GDP report, above and beyond
the more than noticeable headline number decline. The character change witnessed
when reviewing the components of the report is some of the most striking we
have seen in a very good while. We believe realizing what is happening and "seeing" this
character change will be very important to individual US equity sector outcomes
ahead as well as macro investment decision making. Although we sure as heck
hope not to bore you with economic stat details, which can easily happen in
a heartbeat, we saw little to no coverage anywhere in the mainstream financial
media of the issues we're going to cover in this discussion.
We come away with what we believe are two very important bottom line takeaways
from the report. First, behavioral change in the US consumer may be approaching
the definition of secular if indeed current trends continue throughout 2009
and beyond. We know that sounds melodramatic, but keep an open mind while you
look at the historical and current character relationships we'll cover in this
discussion. Secondly, the total character of the GDP report is suggesting to
us that current stimulus plans being proffered by the incoming Administration
will be inadequate at best if indeed consumer behavior is very importantly
shifting, as the numbers in the GDP report show us is occurring. Add in the
proposal of meaningful tax increases and the storm clouds only darken. Let's
get to it.
Some very quick headline background. Although it may have been a bit lost
in the shuffle, a rise in inventories contributed modestly to the headline
GDP number. Academically, rising inventories are a positive for GDP in that
they are additive to the number. Of course actual businesses may see it a bit
differently, no? Here's what we believe to be one important observation. In
almost classical terms, US recessions in the post war period have been led
by inventory corrections. The key character trait is "led" by inventory corrections.
Absolutely classic stuff. But in our current circumstances we're now supposedly
14+ months into the current recessionary interlude and it's only in the last
quarter that an inventory problem is now occurring.

You can see in the chart above that the inventory-to-sales ratio was climbing
a good year prior to the official 2001-recession period. We've seen a fair
amount of commentary over the past year suggesting that corporations had kept
inventories in great shape in the current cycle, and that ours has really been
a financial sector led recession as opposed to a manufacturing, or consumer
based inventory led recession up to this point. That's no longer true at all.
Certainly what began as a macro financial sector issue has hit the heart of
the US manufacturing and service sectors dead center. At least as per the message
of history, inventory corrections do not abate in a quarter or two. The fact
that an inventory problem is showing itself to us now suggests we have a ways
to go before inventories and sales are back in alignment. The massive spike
you see in the chart above also tells us the drop in consumption, which caused
this anomaly, has been very abrupt and sharp. As we have been suggesting for
some time, it's magnitude and duration of the current economic downturn that
is key to financial market outcomes this year. In our eyes, the inventory issue
speaks to elongated duration. Does that mean we have not yet found an equity
market bottom if indeed the duration of the current recession will be longer
than most perhaps believed up to this point? Recent financial market character
is clearly suggesting as much.
Lastly, we now know manufacturing and production is now in the midst of being
cut hard into 1Q 2009 given the very evident 4Q inventory issue. The chart
above is relatively dramatic in its message. Economic reports in the current
period already have and in the months ahead will continue to offer little in
the way of comfort or corroboration that we've seen the trough of the current
economic cycle. In bottom line terms, we need to push out expectations for
an economic cycle trough and ultimate recession conclusion. As we suggested,
that means the financial markets are still in the process of trying to discount
this elusive economic bottom that has now been pushed forward perceptually.
The bottoming "process" in equities will continue based on this data.
The next MAJOR message from the GDP report, as we see it, concerns the US
consumer. It's probably no big surprise at all that consumption was weak. BUT,
the big surprise to us was that consumption was as incredibly weak as witnessed
within a period in which consumer prices were actually falling, energy prices
being the keynote poster child example of this phenomenon. In many senses this
is very meaningful character change for US consumers relative to what we have
experienced in the postwar period. This is what we referred to as possibly
being secular in our comments above.
Let's take a very fast look at final sales to domestic US purchasers. Important
why? Because this measure excludes inventories. In the combo chart below we're
doing a little mixing of apples and oranges. The top clip is the year over
year change in real final sales to domestic purchasers. Current weakness is
clearly on par with every major recession of the last three decades at least.
Importantly, we need to remember this weakness is occurring within the context
of falling nominal prices. Every other low in this indicator over the last
three to four decades occurred while headline inflation (CPI) was rising, not
falling. Absolutely key differentiation point.

If we strip out the whole inflation adjustment caught in the "real" GDP and
final sales numbers, we get a much better sense of consumer weakness in nominal
terms. The bottom clip of the chart above does just that, as we are looking
at the quarter over quarter change in nominal final sales to domestic purchasers.
We've never seen anything like what occurred in 4Q anywhere over the last six
decades. It's as simple as that.
Again, very simply, in a period of supposedly falling prices (falling CPI)
real consumer purchasing power is academically increasing by default. As such
one would anticipate that inflation-adjusted consumer spending would not necessarily
be all that weak. But as we said, that was not the case at all in 4Q. The prior
near six-decade history of the year over year change in real personal consumption
expenditures lies below. As we detail in the chart, the current 4Q number showed
us a year over year decline of (1.54)%. Over the last six decades, the worst
experience seen prior to the present was a (1.46)% drop during the very deep
mid-1970's recession. As the chart reveals, we've hit a new low over the period
shown.

The above is one expression of character in terms of magnitude of consumer
weakness in the current environment.
As we have done a good number of times in the past, we've shown you the history
of economic stats and asked you to imagine you were looking at a stock price
chart. One more time. If what you see below were a stock chart, would it be
suggesting you buy, or sell? Secular change afoot as we mentioned in terms
of personal consumption behavior? It's still early in the game for the current
consumption reconciliation cycle, but it's sure starting to look that way when
reviewing so many US consumer character points.

Maybe one of the most important charts of this discussion that illustrates
our point about incredibly meaningful consumer weakness evident in the current
GDP report lies below. First, we are charting the very simple year over year
change in the CPI numbers going back to 1950 simply as a proxy for price inflation.
Alongside is the very same data used to construct the chart above that documents
the year over year change in real personal consumption expenditures. But this
time we have inverted the year over year change in the real PCE numbers. Important
point being, history tells us that in periods of falling prices (declining
rate of change in CPI), the rate of change in personal consumption expenditures
increases, and vice versa. Again, because the consumption numbers have been
inverted in the chart below, it looks like historically consumption rises when
CPI rises, but it's exactly the opposite.

You can see that we've shaded in the anomaly that is the current cycle. Point
blank, we have not seen this type of a dichotomy anywhere in the US postwar
period. For now, this is something completely different. THIS is probably the
key message of the GDP report that we believe has been virtually completely
neglected in mainstream financial reporting. Key point being, not even lower
prices could spark consumption strength. This is quite the oddity in the post
war period shown as households have always used price weakness to increase
real consumption. Always...until now.
Stepping back for a minute, we believe this set of circumstances implies a
few very important ideas that we believe will be meaningful to our investment
decision making ahead. First, consumers are not responding to Keynesian type
stimulus at all, at least not yet. In fact, quite the opposite. But for now,
the prescription for economic recovery from the Fed/Treasury/Administration
continues to be even more Keynesian stimulus. Second, it is clear that consumers
are moving to increase their savings. We have discussed this many a time over
the recent past. You already know that a consumption dependent economy will
not be vibrant during a period of increased household saving. And it sure as
heck looks like this process has begun. Finally, in a consumption challenged
economic environment, just how the heck can we expect corporations to increase
capital spending? The powers that be may be begging financial sector institutions
to lend, but why would corporations borrow for capital spending purposes when
the facts we have laid out are more than clear to them in terms of the behavior
of consumers? It also seems a pretty darn good bet consumers will likewise
refrain from borrowing at the trough if indeed this level of consumption weakness
continues. As we see it, these are the very important issues and questions
generated by our little review of the 4Q GDP numbers.
A few last items of interest. The following is an update of a chart we have
shown you in the past. Real (inflation adjusted) personal spending as a percentage
of disposable personal income. Believe it or not, this relationship is really
a directional mirror image of the US savings rate.

In very simple terms it's telling us that for now, households are increasing
their savings at the expense of consumption. If this isn't a crisis in general
consumer confidence and household balance sheet and P&L confidence specifically,
then we don't know what is. Again, set against the Keynesian (fiscal and monetary
stimulus) tsunami of the moment, are the powers that be pushing on a string
relative to their desired borrow and spend influence on US households? Again,
if that's not what's happening, then we're blind.
Last comment about the wonderful US consumer and maybe some perspective about
the facts we've now seen in the 4Q GDP report. Although we may be dead wrong
for all we know, US consumer behavior in 4Q may indeed be very correctly anticipating
a further deterioration in household financial circumstances still to come.
We have another payroll employment report coming to us next week. Personally,
our KEY WATCH POINT right now isn't necessarily the body count in terms of
lost jobs, but rather the rate of change in wages. Although we hope we are
completely wrong, we believe yet to come for consumers is very meaningful wage
pressure we have not experienced so far in the current cycle. And unless history
is to be completely off base in terms of helping us "see" what is to come ahead,
we expect significant wage pressure to play out in the months and quarters
directly in front of us.
The average workweek has dropped meaningfully as of late. As we see it, employers
first cut hours in an attempt to rationalize costs, they then temper wage growth
significantly. This is exactly how cycles past have played out and provide
a roadmap for what we expect to come in the months ahead. Simplistically, history
tells us there has been downward pressure on US wages when the unemployment
rate increases meaningfully. Pretty much common sense stuff, isn't it? Right
now, history is suggesting very meaningful downward pressure on domestic wage
growth still to come directly as a result of growing slack in labor markets
that is caught up in the rhythm of the unemployment numbers. Is this what consumers
are anticipating with their behavior in the last quarter of 2008? We'll see,
but wages are an absolute key watch point for us ahead. If the rate of change
in wage growth begins to deteriorate markedly from here, which we believe is
what is exactly about to happen, then it's a very good bet the whole pushing
on a string concept will become much more mainstream thinking than not. Be
prepared. Not a good thing for residential real estate prices, the ability
of consumers to leverage up again, forward consumption in general, equity valuations,
and the Administration's vain attempt to restart an anomalistic credit cycle,
etc.
In very quick summation, we believe the 4Q GDP report was one of the most
important pieces of information we have seen in quite some time. Consumer spending
deteriorated badly and stands at significant odds with historical patterns
of the post war period. It seems unmistakable that consumers have now embarked
on building up their savings. It's becoming a good bet that even more radical
stimulus from the Fed/Treasury/Administration is still yet to come as Keynesian
policy measures so far have failed to produce desired results. The current
stimulus package is going to be nowhere near enough to get the job done. Consider
the proposed tax increases and the offset to the stimulus package is huge.
Unfortunately, there's probably a lot more stimulus to come and that has direct
investment implications for the precious metals, the potential for out year
inflation, etc. As unfortunate as it sounds, protecting purchasing power is
set to be a key investment objective ahead. Finally, if wage growth deteriorates
as we fully expect, consumption trends are not about to turn around anytime
soon. Is this what the markets have been discounting year-to-date with the
further very meaningful swoon in equity prices? We need to watch out for shifting
investor perceptions ahead. Perceptions of a big delay in economic recovery
and the whole thought that the powers that be are now pushing on a string.
We believe the markets already see and are discounting this right now.
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