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"A debt bubble, yes. But a consumption binge...?"
IT'S A COMMON-PLACE of political, investment and bar-room debate that
the Anglo-Saxon economies enjoyed a debt-fuelled consumer boom over the last
decade or so.
In fact, it's a given...the one sure thing any analysis builds on, whether
it's begging for votes, fund-management fees or a shared cab-ride home. The
US and UK piled more debt on household balance-sheets than any other nations
in history, forgetting to add a balancing item beyond the apparent value of
the roof over their heads.
Thing is, the data don't support it. Worse yet, they don't deny it either.
Anglo-Saxony took on a record volume of household debt, simply to keep household
spending growing on trend. Something ugly but hidden - economic dark matter
- forced consumers deep into hock just to keep pace during the early 21st century.

The UK, for instance, added 30 pence of new private debt for every £1
of output at the very top of the bubble.
Not merely 30p for every extra pound. (New debt to growth averaged 4:1 from
2000 to mid-2008). No, private debt-growth peaked at equivalent to 30% of GDP
full-stop, accelerating by more than one-sixth each year from the turn of the
decade.
Yet household consumption failed to leap higher in tandem, remaining "on trend" from
the previous four decades and growing in lock-step with total activity. The
extra credit and debt must have gone on funding something else entirely.

Across the Atlantic, the same story, albeit with different data.
Personal consumption, as a proportion of GDP, broke sharply higher in the
last years of last century. It stayed there too, equivalent to 70% of the annual
economy, despite flagging in terms of year-on-year growth - and despite increasing
in lock-step with GDP across the 10 years to end-2007.
Clearly something's wrong with the maths, but where it's broken the data won't
say. It didn't add up five years ago either, back when then-Bank of England
policy-maker Stephen
Nickel spotted the puzzle...only to dismiss it. Nickel noted the huge leap
in UK house prices in terms of income multiples (from the near-record four
times salary then, they had another three multiples to go before peaking),
but he guessed that "debt accumulation" by one family buying a home typically
meant "financial asset accumulation" for the seller, using the proceeds to
buy shares or bonds. Thus all was for the best in the best of all debt-driven
worlds. Net-net, we were borrowing ourselves richer.
Fixing the worst slump since the Thirties thus comes down, or so everyone
assumes, to either reversing a course that never took place...and forcing a
reduction in consumption that enables households to reduce debt...or reviving
a fresh (meaning first) surge in consumer spending with sub-zero interest
rates and tax-funded cash incentives.
The likely outcome, we guess here at BullionVault,
is both or neither. More urgent for investors and savers, let alone policy
pooh-bahs, is identifying quite what the historic burden of debt that households
now carry actually financed.
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